Which Business is Growing Now?
Companies in three sectors are on a steady growth path. They
are:
1.
Wellness Industry
2. eCommerce
Industry
3. Direct Selling
Industry
Wellness Industry
Wellness industry companies produce Health Supplements,
Nutrition Products, Health Food, Mineral Water, Water Purifier, Air Purifier
etc.
While Sickness
Industry products reactively work towards correcting an illness or disease,
Wellness Industry products proactively work towards maintaining health and
delaying the ageing process of people. The Wellness Industry aims at good
health and longevity of human beings.
eCommerce Industry
Examples of eCommerce businesses are Amazon, Flipkart, Tata
Cliq, Jio Mart etc. It’s evident that profit made by these companies during the
pandemic is many multiples of the profit they made before Covid-19.
Direct Selling Industry
Direct Selling is a segment not much familiar to us. But, the
fact of the matter is that Direct Selling (DS) was happening for a long time
now. Remember in the 1990’s Marketing Executives visited our homes one after
the other with various products. They used to demonstrate the products in front
of us. They have been selling the products for almost half of the market price.
Ever thought what was the secret behind it? How could they sell items at
a throw away price like that?
Network Marketing
Network marketing is actually a very noble concept. Put simply
it’s an arrangement wherein people help each other. The beauty is there is no
envy or jealousy among participants. On the other hand, everyone wants the
other one to flourish as the growth of the other one will certainly aid growth
of the self too. One’s growth depends on the growth of the other. It’s a
win-win situation for all. No losers in the game! All are Winners!
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